Datapipe’s MarTech Journey is one of Bizible’s Top Posts of 2016

by David Vogel on December 30, 2016

bizible-logoAs 2016 ends, Bizible highlighted their “most successful” blog posts of the year. How they measure the success of their blog post gives you good insight into the power of their marketing attribution software (which I like):

So when we do analyses like this, how do we determine success? Since we switched to a (mostly) ABM strategy at the beginning of 2016, our criteria is based on touchpoint engagement with the people that we want to reach — contacts from A, B, and C grade accounts. Essentially, how many target contacts read our blog posts.

Number 10 on their list is their post from April that overviews how we’ve added full-funnel, multi-touch attribution to the Datapipe marketing stack.

Check out the Bizible blog post about Datapipe here.

 

{ 7 comments… read them below or add one }

Speakeratq December 25, 2020 at 6:13 pm

bride, Julie d’Angenne.

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Artisanmrq January 5, 2021 at 11:46 pm

Western Europe also formed

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Flashpaqytm January 6, 2021 at 9:58 am

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WILDKATkmi January 15, 2021 at 5:24 am

collection of poems composed

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Beaterwvw January 26, 2021 at 2:05 am

XVII century was Nicholas Jarry .

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Many calligraphers have acquired

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Professionaleka February 8, 2021 at 3:20 am

among them acquired “Moral

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